Our project management logic model

We are big fans of the logic model at Red Pencil. This stems from our team’s experience of using logic models to design programmes for international NGOs and through using them to design strategies and impact measuring tools. We have used a logic model to design strategies across fundraising, communications, marketing and digital. We have used them to design strategies and evaluation frameworks for organisation-wide strategies. Doug, from Engineers Without Borders, has written about his experience of working with us through the logic model process. And we have used them to test ’cause and effect’ relationships for proposed philanthropy strategies.

So, when we came to design our own project management approach – we naturally turned to the logic model.

We base our delivery on the logic model approach and start with the changes. Activities follow. Even for smaller projects that don’t require all of these steps, we focus on the changes you want to see.

Our Seven-step logic model

1. Resolve Purpose – agree the changes (or outcomes)
2. Resource Project – agree outputs, budgets (inputs) and timeline
3. Research & Probe – document reading and internal interviews
4. Review & Pick brains – competitor review and external interviews
5. Refine Plan – finalise and deliver activities from insights
6. Rate Progression – monitor and evaluate

It is an adaptation, rather than a true reflection, of the logic model but we find it a useful guide through the principle stages of planning and delivering a project.

Anyone spot what we did with our seven-steps, BTW? hello@www.redpencil.co.uk